Vendi
A purpose-built CRM that tracks Instagram audiences for a club promoter network. A product, not a website.
[01] The Challenge
A group of nightlife promoters needed to understand and manage the Instagram audiences behind the accounts they run for clubs and events (who follows them, how those audiences grow) with none of the generic social tools built for that job.
[02] The Approach
Rather than proposing another website, AEMEDIA scoped and built Vendi as real software: a Next.js frontend backed by a dedicated FastAPI service, its own PostgreSQL database, and a background scraping pipeline that monitors Instagram accounts and tracks follower data over time.
[03] The Solution
The result is a secure, authenticated platform (JWT sessions with rotating refresh tokens, Argon2id password hashing) where promoters register the accounts they manage, trigger and monitor scraping jobs, and see audience data per account: the operational backbone for a business that runs on Instagram reach.
[04] Outcome
Vendi is an active internal product for its promoter-group users, and AEMEDIA's clearest example of building software rather than a marketing site.

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